Real Estate
A MESSAGE FROM ORACLE STUDIOS
First things first
Your website has the potential to be your best brand and sales asset, but that potential won't be achieved without a website design that keeps people's eyes on page and SEO optimization that pulls people in organically to optimize and leverage the process and data of paid traffic. This proposal will help you understand which real estate website components to focus on to solidify your brand and generate more leads. Learn which pages, modules, and finishing touches you can add to your website and why they’re optimal for real estate.
1 INTRODUCTION
Why A Real Estate Website Could Be Your Biggest Business Asset
You not only need to ensure your website communicates your brand effectively and distinctively, you must have it serve as your 24-hours-a-day sales force. Your website holds the potential to be your company’s most powerful marketing tool.
Real estate agents spend a lot of time online, and most of them also understand that their clients spend a lot of time online, too.
The National Association of Realtors’ most recent Profile of Home Buyers and Sellers showed that more than half of buyers start their home purchase journey online. Here is the summary of first steps that buyers take, according to NAR:
44
%
look online for homes
17
%
talk to an agent
11
%
look online for information
7
%
contact a mortgage lender
6
%
talk to a friend
6
%
drive around looking at homes
2 OVERVIEW
Building Your Real Estate Website with Purpose
Whether we’re building a website from scratch or optimizing an existing one, we approach the project with the mindset of strategy first and execution second. Our planning process must always be purposeful and thorough.
A strategic website’s core purpose is to serve, support and sell a product, idea or vision.
CREATING AN ADVANTAGE
Focal point #1
Your website needs to establish credibility to gain the visitor’s trust. It needs to make a strong first impression and continue fostering credibility with every piece of content presented.
CREATING AN ADVANTAGE
Focal Point #2
Users must have a positive experience interacting with your website. Usability is a function of your website’s design, architecture, navigation, call to actions, and content.
CREATING AN ADVANTAGE
Focal Point #3
Visibility is a crucial component of your website and online marketing at large. Visibility might come from any combination of marketing channels, including advertising, search, social media marketing, PR, and email.
CREATING AN ADVANTAGE
Focal Point #4
With its pages, posts, images, videos and any content, your site must answer the question, “Why should visitors do what you want them to do?” Your value propositions must come through clearly.
CREATING AN ADVANTAGE
Focal Point #5
A healthy website is developed to accommodate ongoing expansion. Ideally, you should be able to scale your site easily without a continuous dependence on the services of coders and IT professionals.
CREATING AN ADVANTAGE
Credibility
Your website needs to establish credibility to gain the visitor’s trust. It needs to make a strong first impression and continue fostering credibility with every piece of content presented.
Usability
Users must have a positive experience interacting with your website. Usability is a function of your website’s design, architecture, navigation, call to actions, and content.
Visibility
Visibility is a crucial component of your website and online marketing at large. Visibility might come from any combination of marketing channels, including advertising, search, social media marketing, PR, and email.
Sellability
With its pages, posts, images, videos and any content, your site must answer the question, “Why should visitors do what you want them to do?” Your value propositions must come through clearly.
Scalability
A healthy website is developed to accommodate ongoing expansion. Ideally, you should be able to scale your site easily without a continuous dependence on the services of coders and IT professionals.
without the hussle
At Oracle Studios, we make sure the website isn’t just a virtual destination on a map. For us, it is a unique combination of design, art, and technology. We provide an exceptional experience for customers while ensuring they get precisely what they need.
Your website will showcase your business's finer details with stylish simplicity to show you are up to something a little different from the competition.
Fully Custom
Real Estate Solutions
3 CONTEXT & OBJECTIVES
It Pays To Plan Your ONLINE VISUAL PRESENCE
While the actual number of players on any given website development team will vary, it’s fair to say with us, some form of collaboration will take place. Therefore, we need everyone on the same page from the get-go.
We will carefully complete a brief that should provide insights and guidance to successfully take your project from concept to completion. It should articulate a set of objectives and summarize all the factors that will impact the website’s development.
Your creative brief might comprise the following..
4 PROCESS & TIMESCALES
VISION MEETS BACK-END FUNCTIONALITY AND FRONT-END DESIGN
The following process has been done by our company many times before, and we have developed a detailed checklist we are working with that has never failed us.
After you sign our proposal, we begin by scheduling a follow-up meeting to finalize the details and decide on your website project's best starting date. Real estate projects usually take between 4 and 8 weeks to get them live.
Step
01
INITIAL DESIGN INTERVIEW
To start a design project as this one, we will need an initial design interview. The goal of this meeting will be to get an inside look into your brand, vision, services and goals. We will get to the bottom of who you are and what you stand for before we even attempt to design your website.
To start a design project as this one, we will need an initial design interview. The goal of this meeting will be to get an inside look into your brand, vision, services and goals. We will get to the bottom of who you are and what you stand for before we even attempt to design your website.
Step
02
DESIGN PRESENTATION
We will create two new design concepts. Naturally, there will be a common theme, but we will try to think outside of the box and develop a few different solutions. The brainstorming and comparison part is often where the best ideas come from. We will go through these options and decide which direction to take and which adjustments to make.
We will create two new design concepts. Naturally, there will be a common theme, but we will try to think outside of the box and develop a few different solutions. The brainstorming and comparison part is often where the best ideas come from. We will go through these options and decide which direction to take and which adjustments to make.
Step
03
HIGH-QUALITY WEBSITE CONTENT
High-end website designers know that it is important to keep up with trends in the SEO industry.
Apart from that, your site’s content needs to match the web design we will create. Text written with grammatical errors or without a captivating well-known style will cause the depreciation of your design and your company's credibility.
High-end website designers know that it is important to keep up with trends in the SEO industry.
Apart from that, your site’s content needs to match the web design we will create. Text written with grammatical errors or without a captivating well-known style will cause the depreciation of your design and your company's credibility.
Step
04
WEBSITE BUILD
In the world of thousands of pre-built design templates, thousands of plug-ins, and easy-to-use UI for copywriters, building a website may seem easy and inexpensive. But as website standards continue to evolve, you want to make sure your site is developed correctly and maintains the high-end web design it was initially intended for. To tailor make everything and ensure your website displays correctly in new browsers and all available devices, we will take some time and create a perfect layout.
In the world of thousands of pre-built design templates, thousands of plug-ins, and easy-to-use UI for copywriters, building a website may seem easy and inexpensive. But as website standards continue to evolve, you want to make sure your site is developed correctly and maintains the high-end web design it was initially intended for. To tailor make everything and ensure your website displays correctly in new browsers and all available devices, we will take some time and create a perfect layout.
Step
01
INITIAL DESIGN INTERVIEW
To start a design project as this one, we will need an initial design interview. The goal of this meeting will be to get an inside look into your brand, vision, services and goals. We will get to the bottom of who you are and what you stand for before we even attempt to design your website.
To start a design project as this one, we will need an initial design interview. The goal of this meeting will be to get an inside look into your brand, vision, services and goals. We will get to the bottom of who you are and what you stand for before we even attempt to design your website.
Step
02
DESIGN PRESENTATION
We will create two new design concepts. Naturally, there will be a common theme, but we will try to think outside of the box and develop a few different solutions. The brainstorming and comparison part is often where the best ideas come from. We will go through these options and decide which direction to take and which adjustments to make.
We will create two new design concepts. Naturally, there will be a common theme, but we will try to think outside of the box and develop a few different solutions. The brainstorming and comparison part is often where the best ideas come from. We will go through these options and decide which direction to take and which adjustments to make.
Step
03
HIGH-QUALITY WEBSITE CONTENT
High-end website designers know that it is important to keep up with trends in the SEO industry.
Apart from that, your site’s content needs to match the web design we will create. Text written with grammatical errors or without a captivating well-known style will cause the depreciation of your design and your company's credibility.
High-end website designers know that it is important to keep up with trends in the SEO industry.
Apart from that, your site’s content needs to match the web design we will create. Text written with grammatical errors or without a captivating well-known style will cause the depreciation of your design and your company's credibility.
Step
04
WEBSITE BUILD
In the world of thousands of pre-built design templates, thousands of plug-ins, and easy-to-use UI for copywriters, building a website may seem easy and inexpensive. But as website standards continue to evolve, you want to make sure your site is developed correctly and maintains the high-end web design it was initially intended for. To tailor make everything and ensure your website displays correctly in new browsers and all available devices, we will take some time and create a perfect layout.
In the world of thousands of pre-built design templates, thousands of plug-ins, and easy-to-use UI for copywriters, building a website may seem easy and inexpensive. But as website standards continue to evolve, you want to make sure your site is developed correctly and maintains the high-end web design it was initially intended for. To tailor make everything and ensure your website displays correctly in new browsers and all available devices, we will take some time and create a perfect layout.
OUR MISSION
To deliver the most experience-driven, customer-centric design and technology solutions for our customers. We turn insights into action and drive real value for every company we work with. When you partner with Oracle Studios you get a guarantee for results and peace of mind.
THANK YOU
If you're happy with what we propose feel free to book a meeting to discuss your project.
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